reports It is also worth noting that the higher-end variants of the Brezza and the Grand Vitara have been booked for the most part. This will give the company better margins on each model and is expected to increase Maruti’s revenue and market share. The combined average price of both the vehicles is estimated to be around Rs 15 lakh per unit. A large number of customers have booked the top-spec variants of the Vitara. The bookings for these SUVs are valued at around ₹25,000 crore, which is around 1/4th of the company’s estimated revenue in FY22-23.
If the new Ertiga and XL6 are also added to these, then this booking reaches about 2.40 lakh units and the price goes up to about Rs 35 thousand crores. Buoyed by the good response from the market and the increasing demand for SUVs, Maruti is planning to launch more such vehicles in the coming days.
Maruti expects sales of its SUV to double to around 3 lakh units per year. The average selling price of Maruti cars has also now gone up to Rs 7.10 lakh per unit from Rs 6.10 lakh per unit earlier. By the way, the reason for this is also the increase in the prices of the car, which has affected the entire industry. There is also a reason that now people are preferring to choose high-end variants. It is being said that the ‘YTB SUV (Baleno Cross)’ and the 5-door Jimny may soon enter the company’s portfolio. Both the vehicles have been spotted on the road test. The Brezza was the best selling sub-4 meter SUV last month with 15,193 units sold. Its market share was 24.09 percent.
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