Virat Kohli Brand Value Top India Most Valuable Celebrities Duff & Phelps Report | Virat has a loss of 400 crores, there is a 22 percent drop in the brand value, even after the loss, Kohli remains on top


new Delhi: The year 2021 has not been good at all for former Indian team captain Virat Kohli. He had to leave the captaincy of all formats of Team India due to poor performance. He is also playing as a batsman in the current season of IPL and under the captaincy of Virat, India also lost the T20 World Cup in 2021. The effect of all this has been seen for Virat Kohli not only on his cricket career but also in his brand valuation. However, he still remains at the top in terms of earnings in the Celebrity Brand Valuation Study 2021. But there has been a big drop in Kohli’s brand value.

400 crore loss in a year

Virat Kohli, the former captain of the Indian cricket team, has lost one-fifth of the brand value in 2021 last year. According to the report of consultancy firm Duff & Phelps, Kohli had a brand value of $ 2377 million (Rs 1806.61 crore) in the year 2020, but this brand value has come down to $ 185.7 million (Rs 1411.39 crore) in 2021. . This year their brand value has come down significantly. Their brand value has declined by 22 per cent.

Virat Kohli tops the list

Former captain Virat Kohli has retained the top spot for the fifth year in a row in terms of earning from endorsements, with a brand value of $1857 million, despite a steep drop in brand value of $400 million. The impact of Virat’s poor game has been seen on his brand value. Not a single century has been seen with Virat’s bat in the last two years. After the former captain of the Indian cricket team, the name of Bollywood actor Ranveer Singh is second in the list.

Top 5 Celebrities by Brand Value

Celebrity Brand Value
Virat Kohli $1857 million
Ranveer Singh $ 15.83 million
Akshay Kumar $ 13.96 million
Alia Bhatt $681 million
MS Dhoni $612 million

Dhoni’s brand value increased

While many Bollywood celebrities were successful in making it to the top 20 celebrity brands, sportspersons like Sachin Tendulkar, Rohit Sharma and PV Sindhu were also included in this list. One of India’s most successful captains, MS Dhoni’s earnings have reached around Rs 462 crores. They have reached the top-5. Even though Dhoni has retired from international cricket, his earnings have not decreased. Dhoni had said goodbye to international cricket in the year 2019. Even after this, their market value is increasing. Dhoni is also playing as a batsman in IPL 2022. In fact, due to the Corona epidemic in 2021, very few films were released, so the brand value of sports celebrities has increased more than Bollywood.



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